Showing posts with label Business Online. Show all posts
Showing posts with label Business Online. Show all posts

Saturday, March 5, 2011

Google Panda Algorithm Update 2011

Google Panda Algorithm
For those who spent much of their time on the internet in the last couple of weeks, they probably have known about the Google “Panda” algorithm update. But for those of you who do not know yet, let me summarize the announcement launched by Google last February 2011. This update has caused a lot of concerns for online businesses and writers with websites. One of the change they made was meant to make Google search results more effective, useful and desirable.

Friday, March 12, 2010

Use Docstoc to Get Adsense Approved Easily and Fast

docstoc logoIn order to share many types of your documents to other users online, Docstoc provides you that service. DocStoc was founded by Alon Shwartz and Jason Nazar in August 2007 and it was publicly launched in November 2007. In Docstoc, you can upload as many documents as you like and create free high quality backlinks to your sites, blogs, hubs, lens, etc. and earn a percentage of revenue. Docstoc supports .doc, .xls, .pdf, .rtf, .txt, .docx, .ppt, .pps, .xlsx, and .ppts file formats. You can embed Docstoc documents onto your own websites and blogs, this feature is interesting because you can scroll, zoom, drag, rotate, and more with the DocStoc widget.

Thursday, March 11, 2010

Tips to optimize AdSense for Search

AdSense for search can be a great way to increase website revenue for the owner. You can place 2 AdSense search boxes on a page. When visitors search some query using the search box on your pages and click on the ads which appear on the top and right side of the results page, you get paid. To implement Adsense for search you can simply copy and paste the code given into any place on your website and let the search engine collect the dollars for you :)

As many webmasters suggest that you should change the color of the search box to match the background of your site and text so that your AdSense search box should look like it belongs to the page, well..in fact a colorful and recognizable search box will stand out on your site and it works too, many bloggers have different result with both of them.

You also have the option given by AdSense whether you’d like the search results to be opened within your own website or to be host by Google. Many publisher choose to open within their own sites so that readers will believe that the source of search resullt is from your blog and this makes them love to click ads. The other reason is that the site owner have more control over the design. It’s not a bad idea also to put your search box on the results page itself for any users who might want to make another searches.

Publishers also can insert keywords to refine the results to make them more relevant to your readers. Let’s say you have a website about Photoshop, you can enter the keywords “Adobe”, “Computer Softwares” and “Photos”.

Your AdSense search box should be placed where your visitors can find it with a quick glance. Locations such as below the header and right or left navigation column are good spots for this. Place it above the fold, it means that the visitors should not have to scroll down in order to notice the search box. You can also place it below each post for easy navigation.

Another important thing should be considered is adding your logo, this is a cool feature because it provides chance for your readers to see and remember your logo that might increase their chances of remembering your website for a future visit.

Page Impressions, Page CTR and eCPM

What is Page Impressions in AdSense report?
Page Impressions:
how many times your AdSense JavaScript is executed by a user’s browser and ads are displayed. They will count one page impression regardless with the number of ads shown on that page, so if you put 3 ads unit on a page and it is viewed twice, you will receive 2 ‘page impressions’ and 6 ad unit impressions.

Page views: how many times the page or pages containing your AdSense advertisement was shown to readers or visitors.

What might causes page impressions and page views becomes different:
When your pages are viewed in mobile devices and the like, sometimes all other elements might not be working and the request will simply be ignored to include external data. Your ads also will not be shown up if the users have disabled or turned off the JavaScript or you open the page in a browser which does not support JavaScript and <iframe> tag. Your AdSense also will not show up if the readers are running ad blocking software so what they see is a blank space instead of your ads. The visits made by Googlebot and other spiders that are indexing your content will also increase your pageviews and it doesn’t include your ads.

Clicks: how many times your AdSense link is being clicked.

What is Page CTR?
Page CTR:
CTR (Click Through Rate), is the number of times an advertisement is clicked divided by tthe number of impressions for the page containing the ads. In other words, it is the percentage of the clicks received, based on how many views it has. CTR = number of clicks / number of exposures.

What is eCPM?
Page eCPM:
eCPM stands for ‘effective cost-per-thousand, (M= mil, it’s Latin )’ it is calculated by dividing the total earnings by total number of impressions in thousands. (Total earnings / Impressions) X 1000 = eCPM.

How If AdSense PIN Code Never Come

In order to check your address as a publisher, Google Adsense will send Personal Identification Number (PIN) via mail to your address. This is a part of AdSense payment system. The PIN will be sent if the publisher has crossed $10 mark. Normally, it takes about 3 to 4 (sometimes 6) weeks for the PIN to arrive at your place. The PIN itself will looked like a postcard with the PIN code enclosed. You need to enter the PIN code on your Adsense account so that you are able to receive payment.

Friday, March 5, 2010

Adbrite PPC, AdSense alternative

Adbrite is another way to monetize your blog. It is an online advertising program that brings website publishers and advertisers together for their mutual benefit and one of the best choice for an alternative to Google’s AdSense. AdBrite allows publishers to place relevant ads on their site. Before you start using it, note that the click cost in Adbrite is normally lower than in AdSense.

Tuesday, December 1, 2009

How to make money with Youtube

Youtube, the most popular internet video networking community can be an excellent way to promote your website, affiliates, business or even making money with it. Since it can be used absolutely free, it is a great way to save on advertising costs.

The first thing you should do is of course register for Youtube account and follow the easy instruction provided. After that you can sign up for Google Adsense to earn extra income. Through Adsense, Youtube will pay your share from the revenues.

making money with youtubeTo do that, you need to sign up first for the Youtube partnership, a revenue sharing program. Create your original videos and try not to copy others, pick your niche and decide what type of video you are going to upload (comedy, casual video logging, news, how-to, drama series, product reviews etc). Adding a watermark on your videos to direct users to your website is a great idea (of course you need to have a website). You are also allowed to insert link in the description box beside your videos to your site and you can put affiliate links and adsense on the site.

Once you have enough videos in your account, promote them by sending it to your friends, social networking sites and forums. You can leave video responses to other videos that match your interests. Find the latest videos posted by the most popular youtubers, make responses that are interesting or funny. If the youtuber likes it, he might favorite it and even mention you in one of his videos then it is a good news for you. Favourites help because they post to the youtubers channel, it’s just like free advertisement. Respond to any emails or messages you receive on Youtube to build a relationship with your viewers. Make more videos and upload them to Youtube, the more subscribers and views you get the better. Make sure the video file format is acceptable for Youtube.

Friday, October 30, 2009

How to Add Amazon Associates to Blogger

Not very long ago Blogger.com introduced a new and cool feature which enable us to add Amazon product listings easily to our posts.

It is easy to do, you can follow the steps below if you are interested to add Amazon products to your posts fast and easy without having to bother opening Amazon site in a new tab and searching the product you want, copy the link and paste it on your post.
  1. First thing to do is you need to register or signup as an amazon affiliate.
  2. Go to your Blogger dashboard and then click Monetize.
  3. how to add amazon associates to blogger
  4. Under the Monetize menu, click on the Amazon Associates tab.
  5. Fill in the Amazon affiliate ID in the text field provided. 
  6. After that follow the instruction on that page if you want to add product previews to your posts.
  7. After that click Save Settings.
Now when you go to make a new post, you can see there is an Amazon box at the right side of the page (see the screenshot below).
amazon associates to blogger
How to add amazon products to your blogger post


You can search and choose the Amazon product from there. You can also choose whether you only want the link to appear on your post, the image or both the link and image. Point the cursor on your post where you want the product to appear and then click one of the three option (link, image or link+image) and the product will automatically appear on that chosen spot. You can see the example i did on the right side.

See how easy it is to use this new feature to add Amazon product to our post.

Thursday, August 6, 2009

How to do payment transaction Paypal

Use Your Paypal Account To Purchase Goods Or Services, Paypal also enables you to send money using your PayPal balance, credit card, or bank account. Payments can be made in U.S. Dollars, Euros, and many other currencies:

What is PayPal & How to create PayPal

PayPal is one of the most popular online payment method. Using PayPal enables you to pay or get paid easily and quickly without sharing any of your financial information.

Sunday, July 12, 2009

Google Webmaster Tools Basic Guide

Bloggers, online marketers and website owners have always need more information with regards to how search engines see their sites. Google Webmaster Tools provide free service and support for those looking to improve a site’s visibility, diagnose errors and declare preferences on how to handle web site listings. You can also have the data forwarded to your email address.

Friday, July 10, 2009

Difference between Search Engine and Web Directory

Web directory and search engine are two different search services available to the web community. One of the main difference between search engine and Web directory is that Web directories build up their indices through human editors; whereas search engines have indices that are built up by crawlers or robots. Many directories and search engines contain both a human generated index and a computer-generated index, and are referred to as hybrids.

Directory Submission Tips

In directory submission, a website is enlisted with an online directory. It is a great way to gain quality one-way incoming backlinks and boost up your search engine rankings. The more backlinks you have to your site the higher you can climb in the search engines. Of course paid directories is going to be better because the links seem to last a lot longer. Free directories will remove the links after a year or so. The other advantage of submitting your site to Web directory is search engines spiders will find your link easily and your site will be indexed faster. There is no fixed number of directories that we should get listed in.

Monday, July 6, 2009

How Much to Charge for Advertising on my Website

When someone is interested in an advertisement on your site, then one of the first thing that will come across your mind is “how much should i charge”. If you charge too much, the advertisers will go away and if you charge too little, you will leave money on the table. There are actually no standard pricing structure across the internet.

According to some webmasters, they charge around $500 monthly for a 125 x 125 banner spot above the fold with 100,000 monthly pageviews, and some people charge lower. Most publishers tend to use pageviews (CPM) although other several metrics can be used to define traffic such as the unique visitors and visits. CPM stands for cost per mille (mille is the Latin word for 1,000).

How to Check If a Website is Legit

The web is full of threats these day (it can be anything from common email spam to malicious software spread by infected websites). Im sure that many of you do not know how to check whether a website or domain is blacklisted or not, this is very important especially for those who want to buy a registered domain name, provide advertisement space or have a links exchange. It is very useful also for those who just moved to a new server or a new hosting company and want to check whether his or her IP address is clean or not.

One of the great tools i can find in the internet to help this is BlaclistAlert.org, you can use it to make sure that your website is not listed on any of those blacklists. You only need to insert your domain in the text field and the tool will check on mmore than 30 spam and malware blacklists. If the status is OK, then there should be no problems but if it is not OK, there should be an explanation there. Another site you can use is using mxtoolbox. If your site is happen to be listed, then you can find out on how to remove yourself from the list. To check whether a website is banned by Google/Adsense you can use bannedcheck.

To check whether a website is down for everyone or just you, you can simply use this helpful tool downforeveryoneorjustme.com. Sometimes people cant access their own site and think that their website is down for a moment but in fact, they might be having DNS or ISP problems.

To check for the page rank, keyword density, link popularity, backlinks, meta tags, social services (and many more) of a website you can try testeverything. This tools are divided into 8 categories and you can try anything from ping testers to graphic generators.

A decent website should have a contact page with contact numbers and company address. You can also check that information using a whois search and find out whether they are matched. Many fraudulent websites claim that their company resides in US but when checked with the tools it has different story.

Other important factors to consider is the age of a website, a scam site is normally has a several month old (although not all of them are). Usually the domain names are registered several years in advance if the websites plan to stay long in the business.

Check their hosting neighbours using IP search. Many of the fraudulent websites are in a shared IP address. You need to be careful when the neighbours sounds fishy or looks spammy.

Use your common sense and avoid any offers that seem too good to be true. Many of the trusted websites have Veri-Sign logo at the bottom of the page. Click the link to make sure whether the site is legitimate or not before continuing to use the site.